Cheerios Turns 70

Publish Date: 
June 30, 2011

What is the most popular cereal brand in American grocery stores?  It's been General Mills' top name since 1951.  The iconic cereal, known by its distinctive yellow box, is 70 years old this year and still a force on the breakfast cereal market. One out of every eight boxes of cereal to leave the shelf in America carries the Cheerios name.
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