Chiquita Targets Growth
Publish Date:
June 2, 2011
An exclusive produce partnership with the Walt Disney Co. at Disney’s Florida parks, resorts and cruise lines will help Chiquita Brands International grow its distribution and capitalize on the national healthy food movement. The company’s chairman, Fernando Aguirre, also said he wants to see Chiquita products positioned next to candy bars and snacks in retail locations to help grow the company.
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