Diamond Foods Buying Pringles From P&G

Publish Date: 
April 7, 2011

Diamond Foods Inc. is acquiring the Pringles potato crisp brand from Procter & Gamble Co. in a $1.5 billion stock transaction.  The deal, in which Diamond will assume $850 million of Pringles debt, will catapult the maker of Emerald nuts, Pop Secret Popcorn and Kettle Brand chips into the second-largest global snack company behind PepsiCo Inc., owner of Frito-Lay brands.
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