Gum Makers Tinker With Flavors, Packaging, Experience to Grab Market Share

Publish Date: 
October 14, 2010

Want to manage your weight, strengthen and whiten your teeth, increase your vitamin intake? Just bored out of your mind? Have some gum.  Candy manufacturers are rolling out gums for all occasions, to entice chewers to chew more frequently.  "Gum is the new delivery system for benefits, whether it's breath freshening or teeth cleaning, relaxation or just excitement because of new, unusual or interesting flavors.”
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