M&Ms, Google, Duracell, Reese’s, Heinz, Kleenex, Oreo and Neosporin all score in top ten.  Leading global market research firm Harris Interactive released the 2010 results of EquiTrend®, its renowned annual brand equity study that measures over 1,000 brands across 42 categories. Harris Interactive has been tracking consumers' awareness and perception of brands for over 20 years.
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