Pampers' New Reality: 'A Parent Is Born'
Publish Date:
August 27, 2009
Procter & Gamble's Pampers brand uses digital media to chronicle the birth of parents via a Web series called A Parent Is Born. The show launches today and focuses on Suzie and Steve Barston, Los Angeles residents anticipating their first child. The 12 Webisodes focus on various aspects of the parenting journey, from "Finding Out the Sex" to "My Big, Fat, Beautiful Body."
READ MORE
