Starbucks Coffee to Be Offered in Keurig K-Cup Packs

Publish Date: 
September 1, 2011

Starbucks Corp. said its coffee will be sold in Green Mountain Coffee Roasters Inc.'s Keurig K-Cup single-serve portion packs in grocery stores and specialty retailers in the U.S. starting in November.  The coffee giant's partnership with Green Mountain, disclosed in March, strengthens its presence in the nearly $2 billion single-cup coffee market, which Starbucks entered last year with the launch of VIA Ready Brew.
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