Store-Brands Eating Up Market Share
Publish Date:
March 31, 2011
Grocery retailers' store-brand products are expected to double their share of the global packaged food market over the next 15 years to make up half the market, according to a report issued on Thursday. The report by Sebastiaan Schreijen, associate director of processed food and retail at Rabobank, said growth of private-label brands will be fueled by retail consolidation in developed markets.
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