Consumers are constantly on-the-go these days and as a result, they prefer that restaurants offer quick and convenient meal and snack options that won't slow them down. However, one foodservice option that is widely ignored by hungry shoppers is the convenience store. While c-stores position themselves as the ultimate destination for convenience, recent Mintel research found that 33% of consumers who have never purchased food at a convenience store haven't done so because they believe the food is of low quality.
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