Trident, owned by Kraft Foods' Cadbury unit, is rolling out a new gum lineup called Trident Vitality that includes a flavor called Vigorate, described as a "burst of citrus and strawberry" with one piece containing "10% of the daily value of vitamin C."  The gum line, which will be introduced early next year with a significant national ad campaign, also includes Rejuve, a blend of mint and white tea, as well as Awaken, a peppermint flavor with a "dash of ginseng."
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