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Sponsored by Hershey Foods, the Hershey Industry Performance Analysis (HIPA) Report measures several key benchmarks among convenience wholesalers, including sales per employee, gross margin, return on investment, inventory turnover, salaries, and much more. Every spring, the HIPA survey is mailed to AWMA distributors–only those that complete the survey get a final copy of the annual report.
AWMA’s Distributors Education Foundation also sponsors other research throughout the year on various topics. Visit the "Other Publications" section of the web site to see a complete listing of the available reports.
Contact Kathy Trost at 800-482-2962, ext. 648, if you would like to make sure you get a HIPA survey.
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