2008 Hershey Industry Performance Analysis Report (HIPA) Released
Important Benchmarking Study Marks 26th Edition!

AWMA is pleased to announce that the 2008 HIPA Report has been mailed to the many participating members who took time to complete the HIPA survey earlier this year. The resulting report, the 2008 Hershey Industry Performance Analysis (HIPA) Report, contains a complete analysis of key profit variables contributing to the differences between typical firms and high-profit firms.  This valuable resource is brought to you by The Hershey Company, which sponsors the research report.  Without their support, this report would not be possible.

In order to improve your profitability, you have to know where you stand and how you compare to other similar companies.  The HIPA Report provides this benchmarking information, making it an absolutely essential tool to you and the entire industry.